Church Marketing Sucks has a terrific post about the PR dangers of criticizing fictional characters (the latest example being Spongebob Squarepants) on moral grounds.

This whole Spongebob brouhaha reminds me of a piece that “The Daily Show” aired a few years ago reporting on some Christian media critic who was enraged because an orange juice commercial, in his opinion, hinted that Popeye and Bluto were lovers!